If you’re reading this post, my guess is that you’ve heard of Pinterest but you’re not quite sure exactly what it is and how it works. Well then you’re in the right place! I hope you find this Pinterest for beginners tutorial helpful for understanding (and having fun) with the platform.
Pinterest for Beginners: What the Heck is Pinterest?
Pinterest is a search engine. It’s sort of like google with images. If you need a great baked mac and cheese recipe, type it into the search bar and bam you’ll get some great suggestions. It’s as easy as that (more on that further down).
Once you have an account, you can save all of these awesome recipes (called Pins) in one place to refer back to them whenever you want to make your mac and cheese.Curious about Pinterest and how to use it? Looking to learn more about the platform? Check out this helpful Ultimate Guide to Pinterest for Beginners Click To Tweet
Pinterest for Beginners: How do I set up an account?
You just need to:
- verify your account via Facebook or Twitter
- choose a profile name
- decide on some topics you’d like to follow
- create your first boards (where you’ll store all of your pins)
- start pinning
Pinterest for Beginners: Ok, What’s Next?
Now that you have your account set up you can start following people you find interesting, create a few boards and start pinning stuff.
Finding People to Follow
Let’s say you love home decor. Think about a few awesome home decorators, magazines etc and I bet they have Pinterest accounts. For example, let’s look for Joanna Gaines.
To find Joanna Gaines, open up Pinterest and log on. You’ll know if you’re logged in if your profile is up in the left hand corner of your screen. At the top of the screen is a search bar (the one with the magnifying glass). Click on the grey space and type in “Joanna Gaines” and hit enter.
You’ll be given an option to choose: your pins, all pins, people or boards. If you’re looking for the home decor guru, Joanna Gaines, you’ll want to click “People”. When you do, a few accounts pop up. You know that the “real” Joanna Gaines is the first person listed because she has a little red check mark beside her name.
When you click on the photo you get brought to the pinner’s profile and you can click the red “follow” button and now you’ll see this person’s pins when you look at your home feed.
Interested in Twitter? –> Twitter Tips for Beginners
How to Create a Pinterest Board
Now that you’re following a few people, you need to create some boards. To create a board, head to your profile by clicking on your picture in the right hand corner. Once you press on the image you’ll be taken to your home page:
What pops up first are your pins. To create a board, click on the “boards” option.
That will take you to the page below:
From this page click on the grey box with the red circle on it. The “create board” page will come on the screen and then you can name your board.
On this page you can name your board and decide if you want it to be public or private. If it’s public, other people on Pinterest and google can find it. If it’s secret, you’re the only one who can see it.
I only have a couple of secret boards since I’m not using Pinterest for anything I mind people finding. I’ve heard of some people using secret boards for birth announcements, nursery decor (if you’re not sharing your baby’s gender) etc.
Type in your board name – if you want it to be found, try to be descriptive. Using obscure or pet names for things isn’t best on this platform. Once you have your board name, click create. You can always edit the name down the line if you decide to make changes.
Once you click the create button you’ll have your very first board, ready for you to add pins to! It looks kind of sad at the start but once you start pinning it will fill up quickly.
Starting a Blog –> How to Start an Awesome Blog
So what are all of the elements on this page?
The title is the text in bold. You can always edit it later on if you’d like. You’ll know that this board belongs to you because your profile picture will be in the little circle in the top right corner.
You can add a section if you want. So let’s say you have a home organization board, you can split it up into different areas – organization for the kitchen, the bathroom etc.
You can also provide a description of your board. Just press the little pencil at the top and you can include a board description, classify the board under a certain topic and pick a board cover. If you’re a blogger and trying to have your pins and Pinterest boards found, it’s helpful to include key words in your board descriptions.
As you can see in my Best of the Professional Mom Project board, I use a number of key words that cover the different topics I’m interested in.
Once you add your pins, they’ll show up in the little grey squares.
How to find interesting pins
Now that you’ve followed a couple of people and created your first boards, how do you find interesting pins?
When you initially log on you’ll see pins from the people and topics you’re following. This is the main Pinterest feed.
If you want to search for something specific, go back to the search bar mentioned above and type in what you’re looking for. Just hit enter and you’ll get a bunch of pins all about the topic you’re looking for.
How to pin on a board
Once you find a pin you’d like to save, click on it and a larger version will pop up.
To save it, all you need to do is press the red “save” button at the top. Then your pin along with all of your board options will pop up.
Choose which board you want to use and the next time you check your board the pin will be there.
So those are the Pinterest basics. In future posts I’m going to go into a bit more detail specifically for bloggers on:
- Creating a pin using Canva
- Using Tailwind
- How to sign up and benefit from Pinterest group boards
Pinterest for Beginners: Helpful Resources
Please note, this list of resources contains affiliate links. If you purchase an item from one of these links I will receive a small commission. For more information, please see my disclaimer.
Most of these resources are for bloggers looking to gain traffic to their blogs from Pinterest (which it does very well).
- Simple Pin Media – a great website and podcast on all things Pinterest. Kate Ahl, the owner of Simple Pin Media also offers some excellent Pinterest tutorials including one all about how to master Tailwind.
- Tailwind – a paid Pinterest scheduling platform. Tailwind also offers “tribes” where you can join with other Pinterest users to promote each others’ posts.
- Group Board Master – a great and quick course all about how to use Pinterest group boards to your benefit.
- Pinteresting Strategies How I went from 0-200,000 views with manual pinning by Carly Campbell is a great read if you don’t want to schedule your pins and plan on using the manual pinning method. Carly has seen some amazing results and walks the reader through exactly how she does it.
- General blogging courses also have great sections on Pinterest and how to use it. You can find my reviews of these programs here:
I hope you’ve found this Pinterest for beginners guide helpful. If you have any questions about Pinterest please let me know! I’m happy to help.